Darrell Freeman’s Internet Marketing Blog

Thoughts on SEO, PPC, Affiliate Marketing & the rest

Archive for February, 2011

Points to add to your Ecommerce SEO Checklist

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Just seen a great article on SEOmoz about some SEO points that you should check on your ecommerce website.  Seen some awful ecommerce packages from an SEO perspective out of the box and even with large open source shopping carts like Magento, you will need the use of extensions for some parts.

http://www.seomoz.org/blog/tips-and-musthaves-for-your-ecommerce-platform

Written by Darrell Freeman

February 28th, 2011 at 9:16 am

Posted in Ecommerce,Google,SEO

Rumours of keyword domains falling…

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When I venture onto my Google reader to catch up on the industry gossip, developments (seo, ppc, affiliates etc…) I like to pay particular attention to the latest changes in SEO and although the main parts of SEO have not changed that much in recent years (onpage + links = good rankings). I keep seeing rumours that Google will soon take action against those keywords domains which rank so highly.

In terms of taking action that probably means devaluing keyword domains a bit. Whilst searching for products over Xmas there were tons of keyword domains that in my opinion were clogging up the search results. Basically doing poorly constructed best buy tables and passing you onto the merchant. Poorly constructed because the affiliate probably has tons of similar sites and rather than make one great resource puts their effort into tons of little sites which add little value to the search user.

Should be interesting times….

Written by Darrell Freeman

February 11th, 2011 at 10:54 pm